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Mother and child playing with green playsilks in a playroom with books and toys.

The Playroom: Create a Space that Mirrors your Child

Children don’t switch learning on and off with the school bell. In their early years, children are like sponges, absorbing the world through every sense. Where...

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Recent Posts

Guidecraft Celebrates 50 Years of Making Toy Systems for Change

Guidecraft Celebrates 50 Years of Making Toy Systems for Change

50 years ago a young man named Fred Fein started a business making small, wooden figures in a one room shop in Garnerville, New York....

IO Blocks Minis Make the Perfect Summer Travel Toy!

IO Blocks Minis Make the Perfect Summer Travel Toy!

Just in time for summertime traveling fun, IO Blocks Minis have arrived! Each set comes in a handy portable canister, making it even easier for...

Interview with Ethan Wadsworth, 16-year-old PowerClix® Explorer Series Artist for Guidecraft

Interview with Ethan Wadsworth, 16-year-old PowerClix® Explorer Series Artist for Guidecraft

GC: Your artwork is so amazing and intricately detailed. When did you get seriously interested in drawing?  Ethan: I became really interested in drawing in...

Vote Today! IO Blocks® Vehicles and Grippies® Builders Nominated for Toy of the Year!

Vote Today! IO Blocks® Vehicles and Grippies® Builders Nominated for Toy of the Year!

Between now and January 15, 2017, toy lovers of all ages can visit www.toyawards.org to vote for favorite toys, including IO Blocks Vehicles and Grippies! On November...

IO Blocks® Chosen for Toy of The Year (TOTY) Finalist in Preschool Category!

IO Blocks® Chosen for Toy of The Year (TOTY) Finalist in Preschool Category!

Yesterday, the Toy Industry Association (TIA) announced the Finalists for the prestigious 2016 Toy of the Year Awards (TOTY) – also known as the “Oscars”...

Guidecraft Design Team Front and Center for Toy Fair 2016

Guidecraft Design Team Front and Center for Toy Fair 2016

Guidecraft’s team of toy designers will take front and center at Toy Fair 2016 as customers and Toy Fair attendees are encouraged to touch, play...

Guidecraft’s New IO Blocks® Wins Multiple Industry Awards

Guidecraft’s New IO Blocks® Wins Multiple Industry Awards

October 19, 2015 – Guidecraft is very pleased to announce that its new and unique IO Blocks® construction toy has earned recognition from several  distinguished...

Finding Proof That the Right Toys In The First Years of Life Can Change a Child’s Future

Finding Proof That the Right Toys In The First Years of Life Can Change a Child’s Future

Glaucia Maciel, owner of 2 progressive preschools in Brazil (STEPS Baby Lounge), has always known that if underprivileged kids were also exposed to the right...